Lamborghini Launches Aventador J – 2012 Geneva Motor Show






The Lamborghini Aventador J (pronounced “Yoh-tah”) is the most uncompromising super sports car of Lamborghinis’ entire history. Created by the Centro Stile Lamborghini, it represents a “manifesto” of both unconventional design and technological innovation which further consolidates the unique positioning of Lamborghini in the automotive and luxury industries. The Lamborghini Aventador J is a radically open automobile conceived as a “barchetta”: in place of the classic front windshield there are two small wind deflectors, which make it the lowest car ever made by Lamborghini.

This requires that drivers of the Aventador J must have the right equipment for driving at top speeds higher than 300 Km/h. The Lamborghini Aventador J is fully functional, registered for road use and will be sold as a one-off. The car is red, a special highly intensive red with a slight chrome effect. The absence of the roof, of the large windshield, of the air conditioning system and of the navigation system obviously takes it to an even lower weight than the Aventador LP 700-4, which represents its technical base.

The Aventador J makes use of Forged Composite parts, like the bucket seats. Forged Composite is an innovative carbon fiber material which was used for the first time by Lamborghini in the Sesto Elemento monocoque. The seats are clad in a special, new carbon fiber based textile which represents the first application in a car. This material, called CarbonSkin, is freshly patented and has the potential for further series applications.




Behind the Scenes with the 2012 Lamborghini Aventador LP700-4




2012 Lamborghini Aventador – First Drive




The Lamborghini Aventador Presented With The Five Diamond Engineering Award

 

Lamborghini has been presented with the Five Diamond Engineering Award at Concorso Italiano, the annual gathering of Italian cars which takes place during the Monterey Auto Week.

The award was presented for the innovations found in the Lamborghini Aventador LP 700-4, and was accepted by Lamborghini board member and Director of Research and Development Maurizio Reggiani on behalf of Lamborghini.

The Lamborghini Aventador LP 700-4, which made its official debut in Monterey, features a 700hp 6.5 litre V12 engine, lightweight carbon fibre monocoque chassis, quick-shift ISR transmission and F1-inspired pushrod suspension.

“We are excited and honoured to accept this award from Concorso Italiano,” Mr. Reggiani said. “Lamborghini’s Research and Development team is extremely proud of the Aventador LP 700-4, and the design and engineering aspects that make it so special.”

The Lamborghini Aventador LP 700-4 was also showcased at the McCall Motorworks Revival on 17th August 2011 and The Quail, a Motorsports gathering on 19th August. The events then concluded with a display on the Concept Lawn at Pebble Beach Concours d’Elegance on 21st August.

Lamborghini also used the events to showcase the first line of carbon fibre bags, which are new to the Collezione Automobili Lamborghini fashion line for Autumn/Winter 2011. The bags are available in Travel, Messenger and Envelope style.

 

Lamborghini Lugano Dealership in Switzerland Officially Opens

 

Lamborghini has officially opened a new dealership in Switzerland, Lamborghinni Lugano. The President and CEO of Automobili Lamborghini S.p.A Stephan Winkelmann, attended the ceremony.

The new dealer showroom is located in Cadenazzo near Lugano and is run by the dealer Tarcisio Pasta SA, which was founded in 1968 and has more than 40 years experience in the auotmotive sector.

The Lamborghini Gallardo and new Aventador LP 700-4 introduced last March are on display.

The Lamborghini Aventador LP 700-4 features a carbon fibre monocoque, completely new 700 HP V12 engine, pushrod suspension based on Formula 1 racing technology, newly designed gearbox, 0-62mph in 2.9 seconds and a maximum speed of 350Km/h.

Stephan Winkelmann said: “Opening Lamborghini Lugano is yet another step in our plan for strengthening the Lamborghini sales network in Switzerland and around the world. For us Switzerland is a strategic market as it is within our ten most important worldwide. We know Tarcisio Pasta SA will represent the excellence and prestige of the Raging Bull brand in Lugano”.

The new Lamborghini Lugano showbroom brings the sales and service loactions to five in Switzerland. Lamborghini is also based in Geneva, Zurich, St. Gallen and Porrentruy. In total, there are 120 Lamborghini dealerships across the world established in 45 countries.

 

Jonah Lomu Visits Lamborghini

 

Rugby star Jonah Lomu has visited Lamborghini at Sant’Agata Bolognese, touring the assembly lines and new facilities where the monocoque of the new Lamborghini Aventador LP 700-4 is made.

After a viewing of Lamborghini’s models, the World rugby star has the opportunity to test drive the Lamborghini Gallardo Superleggera and get behind the wheel of the Lamborghini Aventador. He said: “The feeling you get in a Lamborghini and the adrenaline rush at every bend are unbelievable! It’s an extreme but comfortable car!”

Jonah Lomu is currently in Italy to promote the “Friends for Japan” appeal, will proceeds going towards rebuilding areas which were hit by the tsunami. The appeal event will see a rugby match between Italy and Japan on 13th August 2011 in Cesena.

 

The Lamborghini Aventador On Show In Rome

 

With special permission from Rome the new Lamborghini LP 700-4 Aventador is on display for the next two weeks in Rome’s Campidoglio square, a first for any car manufacturer.

As part of Lamborghini’s international launch of the new V12, a programme of events between 26th April and 8th May 2011 will run in Rome, to entertain Romans and tourists during the Easter festivities.

The 26th April will see a procession across the city, with the Lamborghini LP 700-4 Aventador leading historic Lamborghini models including the 350 GT, Miura, Countach, Diablo and Murcielago. The parade will gather at 10.00am and set off at 11.00am, sent of their way by Mayor Gianni Alemanno and Lamborghini Present and CEO Stephan Winkelmann and escorted by the police.

There will be a temporary Lamborghini museum set up in the historic Bramante’s Cloister. With free entry for the public it will be open between the hours of 10.00am and 9.00pm. Lamborghini will also operate a temporary merchandise store in Scuderie Rispoli at via Fontanella Borghese 56/B for the two weeks.

Historic cars and Lamborghini Aventadors will be displayed for the whole period in areas like piazza di Spagna, via Veneto, Bramante’s cloister and other central locations.

 

The Chinese Debut of The V12 Lamborghini Aventador LP 700-4

 

The V12 Lamborghini Aventador LP 700-4 will make its Chinese debut at the Lamborghini stand at the Auto Shanghai 2011. The Lamborghini Gallardo LP 550-2 Tricolore will also be unveiled at a special off-site event held in the Shanghai Expo.

For Lamborghini, China is an important market having achieved over 150% sales growth in 2010 when compared to 2009.

During 2011 Lamborghini will be expanding its dealership network to a total of 20 dealers from that current 14. Lamborghini has state of the art sales and service facilities in Shanghai with two showrooms as well as Guangzhou, Beijing, Chengdu, Shenzhen, Hangzhou, Dalian, Qingdao, Wuhan, Xiamen, Chongqing, Kunming, Tianjin, which make a total of fourteen locations in mainland China.

Stephan Winkelmann, President and CEO of Automobili Lamborghini, said: “Our presence at Auto Shanghai 2011 reflects the importance of the Chinese market, which is now our second most significant after the USA. The appeal of the Lamborghini brand in China is illustrated by the launch here of the Gallardo LP 550-2 Tricolore: definitively Italian, and with all the performance and handling a Lamborghini Gallardo promises. Demand for our cars continues to grow: our worldwide order book for the Lamborghini LP 700-4 Aventador is already eighteen months ahead of production.”

 

Lamborghini Aventador video review


Lamborghini Reventón

OFFICIAL PRESS RELEASE

The essence of the marque: just 20 examples of a design masterpiece.

Clearly a Lamborghini, but nothing quite like it. A super car without equals: The Lamborghini Reventón is a road vehicle with an extreme specification and, at the same tim

e, a limited edition masterpiece – a coherent style, angular with sharp lines, inspired by the very latest aeronautics.

With just 20 produced, each Lamborghini Reventón is a symbol of extreme exclusivity, yet still offering the extraordinary performance that makes the Murciélago LP640 so un

rivalled: under the completely autonomous design, the Reventón possesses the entire technical and dynamic competence of the twelve cylinder Lamborghini.

Lamborghini prides itself on being the extraordinary manufacturer of extreme super cars without compromise. Sensuality and provocation characterises every Lamborghini, with an aggressively innovative style. “However, the Reventón is the most extreme of them all, a true automotive superlative. Our designers at the Lamborghini Style Centre took the technical base of the Murciélago LP640 and compressed and intensified its DNA, its genetic code,” affirms Stephan Winkelmann, chairman and CEO of Automobili Lamborghini, S.p.A.

 

Born in Sant’Agata Bolognese
The Lamborghini Reventón has been entirely designed in Sant’Agata Bolognese, the original birthplace of the Lamborghini and the native home of every super car born under the sign of the bull. Every detail of the projects drawn up in Lamborghini’s Centro Stile (Style Centre) is fine-tuned in close collaboration with the Lamborghini Technical Department and Development Division. Thus, the Reventón is not only “haute couture” but it also stands out for its elevated dynamism whilst entirely suitable for every day use.
The Lamborghini Reventón is not destined to remain a one-off. A total of 20 Lamborghini friends and collectors will be able to own this extraordinary car and, naturally, enjoy the incomparable pleasure of driving it.

Inspired by the fastest aeroplanes
The present-day Lamborghini models are distinguished by the clear language of their shape. The coherent proportions of the Murciélago and Gallardo highlight their power and dynamism. Sharp edges, precise lines and clean surfaces: these are ingredients of a style reduced to the essential. Each element is created exactly according to its function; ornaments and decorations are totally foreign to a Lamborghini.
With the Reventón the Centro Stile designers have coherently developed this philosophy, inspired by another sphere where speed and dynamism reign absolute: modern aeronautics, responsible for the fastest and most agile aeroplanes in the world. This has created a new extremely precise, technically striking style with a new vitality: interrupted lines and contorted surfaces create a fascinating play of light, giving the car incredible movement.

Made of Carbon Fibre and precision
Although it is based on the extraordinarily successful Murciélago LP640, the exterior design of the Reventón is completely new. Just like the base model, the exterior of the second edition is made of CFC, a composite carbon fibre material, which is as stabile as it is light. The exterior components are glued and riveted to the body comprised of CFC and steel, resulting in the dimensions and proportions of the Reventón being very similar to the Murciélago.
The front is characterised by the acute angle of the central ‘arrow’ and by the powerful forward-facing air intakes. Although they do not supply air directly to a turbine like an aeroplane, bearing in mind the 640 hp, an abundant volume of air is necessary to cool the carbon brake discs and the six-cylinder calipers.

Characterised by coherent functions
Naturally, both doors on the Reventón open upwards – since the legendary Countach this has also been a symbol of the V12 Lamborghini production line. With their asymmetric configuration, the large spoilers below the doors provide an example of extreme coherence with which a Lamborghini fulfils its function: the spoiler on the driver’s side is large to increase the flow of oil to the radiator. On the right side of the vehicle, the spoiler is flat because in this case, it only has to ensure the flow below the floor. The aerodynamically optimised flag below-floor structure terminates at the rear with a diffuser featuring an accentuated shape. This guarantees excellent road grip and stability even at 340 km per hour.

In spite of the extreme and innovative language of its shape, the Reventón not only maintains all the strong features of the Murciélago LP640, but also offers further amelioration in terms of aerodynamics, the important engine cooling system, the air intake system, and brakes. The airflow and the section of the variable geometry air intakes of the engine and rear spoiler (also adjustable) have been modified. Ultimately, owners of the 20 examples will be able to test the performance of his or her Lamborghini in person!

Perfected to the ultimate detail
The engine hood made of glass laminate with open ventilation slits offers a glimpse of the beating heart of the twelve 6.5 litre cylinders of the super car. The glass also features the marked arrow angle that characterises the design of the second edition from the front to the rear spoiler. The Lamborghini designers’ love for detail is beautifully illustrated by the fuel tank lid: a small mechanical work of art, achieved by milling a solid aluminium block.

The combination of lights transform the incisiveness of the design into light: the front features the most modern light-emitting diodes alongside Bi-Xenon headlights. Seven LEDs ensure continuous daylight while there are a further nine diodes for the indicator and hazard lights. Another technical innovation is found in the rear LEDs. Located near a fire-spluttering volcano (the exhaust system) and above the cooling air outlet, where in spite of the excellent insulation the temperature can reach up to 120 degrees (just too much for common diodes) the rear LEDs have to be especially resistant. Therefore, special heatproof LEDs were developed for the indicator and hazard lights, stoplights, and rear lights with a triple arrow optical effect.

Wheels with surgical precision
Naturally, such a refined language of shape also demands an extraordinary colour. For the 20 examples of the Reventón, the designers from Sant’Agata Bolognese – which includes one trained as an aeronautics engineer – have created a totally new hue: Grey Barra due, a mid opaque grey without the usual shine. However, thanks to the metallic particles, in the sun this colour tone features surprising depth. The opaqueness of the carbon exterior creates a complementary contrast compared to the individual body elements, in the same colour but with a higher degree of shine.
This play of opaque and lustre is also featured on the wheel rims, especially created for the Reventón. Brilliant carbon fins are screwed onto the opaque black aluminium spokes, not only creating a visual effect but a turbine effect also ensures optimum cooling for the powerful ceramic brake discs.

TFT display similar to an aeroplane
The same innovative force applied to the exterior design characterises the cockpit of the Reventón. Designed and created using Alcantara, carbon, aluminium, and leather that comply with the top quality standards, the interior is inspired by the next generation cockpits: just like in modern aeroplanes, the instruments comprise three TFT liquid crystal displays with innovative display modes. At the touch of a button, the driver can choose from three vehicle information display modes. The instruments are housed in a structure milled from a solid aluminium block, protected by a carbon fibre casting.
The G-Force-Meter is also completely new: this display shows the dynamic drive forces, longitudinal acceleration during acceleration and braking, as well as transversal acceleration around bends. These forces are represented by the movement of a sphere within a circuit depending on the direction and intensity of the acceleration. A similar instrument can be found in high performance aeroplanes. Formula One teams also use a similar device to analyse dynamic forces.

Customisable instruments
The speedometer on the Reventón resembles a road in which the current speed is represented in a digital fade mode. The instrument on the left associates the number of revolutions in the form of a luminous column with the display of the selected gear. Finally, every Reventón is equipped with a robotised e-gear controlled by two small levers under the steering wheel.
By simply pressing a button, the driver can switch to the second, quasi-analogical display, where the classic circular instruments, speedometer and tachometer are configured in the equally innovative way and transformed into luminous pilot lamps with varying colours. The G-Force-Meter naturally remains at the centre of in this display mode.

Electronic system developed entirely by Lamborghini
All this is possible thanks to the fact that the entire electronic platform of the Murciélago, together with all the control devices, has been autonomously developed by the Lamborghini experts.
The same process for integrating the electronic displays in the car was applied to the Lamborghini Engineering Department.
From the conception of the very first radical ideas, the entire Reventón has been developed in Sant’Agata Bolognese thanks to tight teams of remarkably creative experts. An extremely refined and efficient process was employed: CAD video design and development, creation of the prototype in Centro Style workshop, all carried out under the constant supervision of the Development Division technicians and testers.

Atelier of creativity and high efficiency
Inaugurated in 2004, the Centro Stile is dedicated to design and characterised by a high degree of efficiency: an “atelier” of creators, designers, and prototype constructors, who encapsulate the Lamborghini culture and the spirit by using their remarkable skills to create aesthetic innovation. Under the direction of Manfred Fitzgerald and his team grouped around the design manager, the Lamborghini Centro Stile incarnates the best Italian tradition and takes it into the future via advanced production processes.
The Centro Stile is located in a 2900 square meter building made of aluminium and glass featuring two interconnecting floors. The large pavilion houses two test floors and related production and analysis equipment, while other rooms are set aside for the most advanced computerised workstations for designers and a prototype construction workshop. The Centro Stile is also closely linked to the nearby engineering department: the direct line between the Lamborghini development departments guarantees that ideas rapidly become reality.

Creativity and production under the same roof
The Lamborghini Reventón is a practical illustration of the streamlined functionality and efficiency characterising the Centro Stile: it took less than a year to progress from the first ideas to the finished car. The complete design process from the first sketches on paper, to three dimensional computer models, with 1:10 or 1:4 scale, right up to the real size prototype is organised around streamlined, fast, efficient work groups. Thanks to the Centro Stile, for the first time in history, Lamborghini is now able to create its own style philosophy in-house without having to rely on any external collaboration.
The Reventón prototype was created using the same quality standards as for customer cars. Moreover, the next 20 examples will be manufactured in Sant’Agata, using a production process characterised by artisan perfection and rigorous quality standards.

A design masterpiece with tested technology
The technology found in the Murciélago LP640 has not been modified. The engine in the LP640 forwards is the classic twelve-cylinder engine with 6.5 litre displacement. At 8000 revolutions per minute, the power reaches an astounding 640 hp (471 kW). The huge torque, equal to maximum 660 Nm, ensures a powerful switch from any number of revolutions: even the slightest pressure on the accelerator is spontaneously transformed into thrust. The robotised e-gear changes gear faster than even the most expert driver. In addition, the permanent Viscous Traction four-wheel drive system ensures that every force is constantly translated into movement. As in the original Murciélago LP640, the Reventón accelerates from 0 to 100 km/h in just 3.4 seconds, with a maximum speed of over 340 km/h.

Born to become a legend
Since its foundation, Lamborghini has been a creator of trends in the world of sports cars and has always manufactured cars with an absolutely unmistakable character. Models such as the Miura or Countach, for example, were veritable forerunners and rapidly acquired the status of timeless classic cars. From the moment they are launched, every new Lamborghini promises to become a legend, destined to become a sought-after and precious possession.
With the Lamborghini Reventón, Lamborghini has done it again; it has created an unequalled super car; the perfect synthesis between the exclusivity and appeal of a limited edition design masterpiece, and the dynamism and driveability of a standard sports car. Thus, the Lamborghini legend is further enhanced by another, stylish future classic.